June 16, 2015

LensProToGo:

As many of you may have heard, LensProToGo suffered a break-in at our Concord, MA location over the weekend of June 13-14 totaling just shy of $600,000 worth of gear stolen. We’ve taken a full inventory and this is the list of items that was taken. While this list is quite large, it does represent only a portion of our inventory, so we’re still able to handle customer orders with virtually no effect.

Please take a look at this list and be wary of any used camera items for sale in the coming months. Always ask to see serial numbers before purchasing.

The nice folks at LensProToGo (who I’ve rented from often) need your help. As with any purchase, always check the serial numbers and, if you are a photographer, be on the look out for “special deals” on eBay, Craigslist and other places on lenses. As you can see by the list, LensProToGo got ripped for a lot of lenses that will soon start showing up for sale.

CBC:

Cook had left his smartphone in a taxi and traced it electronically to an address on Highbury Avenue.

When he and a relative went to the address, he was confronted by three men in a car, London police Const. Ken Steeves told CBC News.

After a discussion about the phone, the men started to drive away and Cook dove onto the hood of the car. He was shot soon afterward.

We hear “heartwarming” stories of people tracking down their iPhones, confronting the bad guys, and getting them back all the time. Here’s the flip side. Please don’t do this. I promise your phone isn’t worth your life. Contact your local police if you’ve lost your phone and can track it to a specific location.

Metallica performs the Star Spangled Banner at Giants game

Some people are comparing this to the Hendrix Woodstock version. To me, not even close. But still, great job, amazing sound.

This is a big deal for Creative Cloud users. From Adobe’s press release:

Adobe today launched a milestone release of its flagship Adobe Creative Cloud tools and services. The 2015 release of Creative Cloud includes major updates to Adobe’s industry-defining desktop tools, including Photoshop CC, Illustrator CC, Premiere Pro CC and InDesign CC; as well as new connected mobile apps for iOS and Android. The company also shipped Adobe Stock, the industry’s first stock content service to be integrated directly into the creative process and the tools creatives use every day (see separate press release). In addition, Adobe announced an expanded Creative Cloud enterprise offering that includes enterprise-grade administration, security, collaboration and publishing services for design-driven brands, businesses and large organizations.

Here’s one take on the updates to Photoshop.

And here’s Adobe’s new feature page for Illustrator.

Great appreciation piece on Medium.

Mike Ash writes a widely read development blog, which he makes available as an RSS feed. Mike got an email from Apple letting him know that they planned to include his feed in their iOS 9 News initiative. Nice to be noticed, right?

These are the terms Apple included in the email:

  • You agree to let us use, display, store, and reproduce the content in your RSS feeds including placing advertising next to or near your content without compensation to you. Don’t worry, we will not put advertising inside your content without your permission.
  • You confirm that you have all necessary rights to publish your RSS content, and allow Apple to use it for News as we set forth here. You will be responsible for any payments that might be due to any contributors or other third parties for the creation and use of your RSS content.
  • If we receive a legal claim about your RSS content, we will tell you so that you can resolve the issue, including indemnifying Apple if Apple is included in the claim.
  • You can remove your RSS feed whenever you want by opting out or changing your settings in News Publisher.

Pay special attention to that “indemnifying Apple” item. It’ll come back up in a minute.

The email continues:

If you do not want Apple to include your RSS feeds in News, reply NO to this email and we will remove your RSS feeds. [emphasis Apple’s]

Mike continues:

Let me get this straight, Apple: you send me an e-mail outlining the terms under which you will redistribute my content, and you will just assume that I agree to your terms unless I opt out?

This makes typical clickwrap EULA nonsense look downright reasonable by comparison. You’re going to consider me bound to terms you just declared to me in an e-mail as long as I don’t respond? That’s completely crazy. You don’t even know if I received the e-mail!

I am completely mystified by this email. If I got the email, I would carefully check the headers to make sure this was from Apple. It is so tin-eared it sounds almost like a phishing attempt of some kind.

To be clear, the issue is not about Apple’s right to use Mike’s publicly available feed. It is about trying to impose contractual or license terms without some indication that both parties have agreed to those terms.

When you install a new piece of software, you have to click some form of “I agree” button. Whether that holds water in court is a matter of interpretation (sometimes a different interpretation in different states/jurisdictions). But the idea of imposing contract/license terms without some action on Mike’s part is, at the very least, unfair.

If Mike never got the email, would a court ever rule that he had some obligation to indemnify Apple in the case of a lawsuit? Does the fact of the email being sent provide some legal cover for Apple to claim indemnity? Perhaps, but this seems incredibly one sided.

This one sided opt-out required approach to gathering content just doesn’t seem like Tim Cook’s Apple.

Oh Trevor

More original thinking, this time from a Samsung fan.

Remember this moment from last week’s keynote?

At the start of Apple’s Worldwide Developers Conference in San Francisco on Monday, CEO Tim Cook made mention of Brandon Moss’ 100th home run ball, and the litany of Apple products the Indians’ relievers requested in return for surrendering the baseball to the slugger.

Tim showed the ball, announced that Apple would pay the ransom, give the ball to Brandon Moss. Great move.

Enter Samsung fan (maybe) Trevor Bauer, pitcher for those same Cleveland Indians. He got hold of another milestone ball, the first hit for rookie Francisco Lindor. Bauer squirreled away the ball and sent out this ransom tweet:

Hey @Lindor12BC we have your ball. @indians Bullpen settled for @tim_cook Apple products but we want @samsungmobileus

Any number of people saw this as a Samsung PR ploy (Dan Frakes from Wirecutter, for example). At the very least, this is some pretty unoriginal pranking.

But there’s a kicker.

Bauer’s ransom tweet was sent from his iPhone. You just can’t make this stuff up.

June 15, 2015

Finally, learning and practicing a new language is easier and more intuitive than ever before. Introducing HelloTalk, the language app where your teachers are native language speakers from around the world. You just pick the language you want to learn—there are over 100 from which to select—and almost instantaneously you’ll be in touch with native speakers of that language … and you’ll start learning and practicing immediately.

HelloTalk isn’t a course you strictly follow; rather, you learn and practice at your pace and in the manner that best meets the way you learn. Practice foreign languages with people around the world. Simultaneously speak and type the language you’re learning. Record your voice before speaking to your HelloTalk friends and compare your recording to standard pronunciations. Change your friends’ audio messages to text for better understanding, and receive help to improve your grammar. Easily translate whenever you don’t understand, and so much more.

With HelloTalk, you’ll discover learning a new language is fun … and fast. Download your copy today.

Download HelloTalk for iPhone

Download HelloTalk for Android


The folksy roots, the founder breakups, the dysfunction — all those things made Twitter a very human and a much beloved service. It was a service everyone (especially those in the media) wanted to love — and yet it is 2015 and the narrative around the company has become negative and toxic. The more I read all these things about the company, the more I wonder — how did Twitter lose the plot, the narrative. Till not too long ago, the press was generally very kind to the company.

It’s true, there’s been very little positive out of Twitter in a while.

First look: OS X El Capitan

I began using OS X El Capitan shortly after last week’s WWDC keynote when I met with Apple to talk about the latest release of the operating system.

A lot of people have asked me what my favorite announcement during the keynote was, and my answer was always the same—the focus on performance and stability for OS X. Yosemite brought many improvements and tighter integration with iOS, but it was time to go back stabilize everything.

While the focus of the release is clear, Apple didn’t leave us without any new features in El Capitan—that’s what I’ll have a look at today.

Split View

I know from my limited use, Split View is going to be one of my most used features in OS X. Many of us spend quite a bit of time switching from window to window during our daily work. While there are ways to make that more efficient, nothing quite beats having the windows side-by-side.

I find myself in this situation quite a bit. While researching articles, I will often copy links, images, and text as reference points for something I’m working on. I found Split View very useful in these circumstances, not only for convenience, but also because I didn’t lose my focus or train of thought—it was just a simple drag and drop from one pane to the other.

Split View is very easy to initiate too. Just hold down the green window button and your desktop will split into two sections—drop the current window into one of the sections and the remaining open applications will be available on the other side—chose the one you want there and that’s it, you’re now in Split View.

Exiting Split View is equally as easy—hit the escape key on your keyboard and you’re back to your desktop.

While exiting is easy, there is one thing I would like changed. When you exit one of your Split View windows, you return to the desktop with that application, which is good. However, the other app remains full screen in another one of OS X’s “Spaces.” You have to go back to the app and also press exit—that seems odd to me.

Split View is also window-based, not app-based, which means you can have two windows from one application in Split View. For example, if I want two Safari windows open in Split View, I can do that.

You can also adjust the size of the Split View screens. If you have the Notes app on one side and Safari on the other, you can make the Safari window a bit larger for more comfortable viewing and still copy information into Notes. This was also a handy feature for me.

I’ll be using Split View a lot when El Capitan is released.

Spotlight

My other favorite feature in OS X El Capitan is the improved Spotlight. Not only do you get results from more sources, but now you can use natural language to search your Mac.

We’ve become accustomed to using natural language to enter calendar appointments with apps like Fantastical and know that all of the information is going to be entered correctly. I even dictate many items to Siri and have it automatically set things up on my iOS devices. Having natural language in Spotlight searches is a great step forward for me.

Whether I’m looking for the serial number for Daniel Jalkut’s MarsEdit1 or I’m searching for a subset of emails from a specific person with a few keywords, I can find them.

That’s what I really like about Spotlight and natural language—it allows me to find things the way I want, which makes things faster and more efficient.

Notes

I’ve been a Notes user for a while. Ever since Notes would sync from my iOS devices to my Mac, and back, I’ve been taking notes and working on them wherever I happen to be at the time.

The new Notes takes that several steps further by allowing you to add photos, PDFs, videos, audio, map locations, Pages documents, Numbers spreadsheets, Keynote presentations and lots of other things. You can also save information to Notes directly from many applications.

I have a feeling Notes will be used by a lot more people after they get their hands on El Capitan.

Safari

The new feature in Safari is Pinned Sites. This allows you to keep your most visited sites “pinned” in the Safari tab bar so they are always open and ready for you to visit.

It’s a handy little feature, but it’s one of those that I’ll have to use more before I decide if it’s a must have. I’ve been browsing the Web for over 20 years, so I have things setup pretty good right now—we’ll see how this one goes, but I’m certainly not opposed to having a more efficient way of browsing.

I think my favorite Safari feature is the ability to mute a tab. For those inconsiderate Webmasters who auto-play audio when you enter their Web site, Safari now has an option to mute the audio from the Smart Search field. I love this.

Mail

I use Mail a lot. Unfortunately, I’ve had some trouble lately with Mail on Yosemite getting stuck while checking IMAP connections, especially after I wake the computer from sleep. All I ask for in El Capitan is for that to be fixed.

The good news is that it seems much better in this beta version of the operating system. Apple said Mail in El Capitan delivers an improved IMAP engine, so I’m very hopeful. I haven’t had Mail stop working yet and I’m a week into using it—that’s a damn good sign.

Apple added a number of new features to Mail including Swipe to manage messages, similar to how we interact with messages on iOS; improved full screen; tabs, which should be a great feature; suggested contacts; and suggested events.

I do like the suggested contacts and events. This is another one of those features that just makes me more efficient and the OS does all the heavy lifting for me. If there’s an event or a new contact, it shows up in the Mail window—you just click and it’s added.

Maps

Apple has built public transit directions right into Maps in El Capitan. This will probably be one of the most used features in the operating system once it’s released in conjunction with the iOS version.

Maps will now give you detailed directions that combine step-by-step walking, subway, train, bus, and ferry routes. You get schedules, routes based on when you want to leave and arrive, and a Map view of the transit system. This is truly outstanding.

Right now, Apple supports transit in London, New York, San Francisco Bay Area, and Toronto. It’s also supported in more than 300 Chinese cities.

When El Capitan ships, Apple will also support Baltimore, Berlin, Chicago, Mexico City, Philadelphia, and Washington, DC.

Photos

With the new Photos app in El Capitan, users can take advantage of third-party editing extensions. These extensions can be bundled in an existing photo app or distributed individually.

You can even use multiple extensions with an individual photo. I know a lot of people that are going to have fun with this. I’m not much of a photographer, but I do like to clean up my photos, so I may give this a serious try. Most of the time, Apple’s built-in tools are enough for me, but we’ll see.

You can also batch organize faces, batch change image titles, and add or edit image locations. All features I’m sure will be used by all levels of photographers in Photos.

Bottom Line

Apple is focusing on the right things with OS X El Capitan—performance, efficiency and a few features that will make the operating system better for us to use2.

My use of the new features gives me a good sense of what to expect in the new OS when it’s released and I can’t wait. As you can probably tell, performance and stability are my favorites so far. To me that’s a good sign that Apple is headed the right way.


  1. MarsEdit is one of the first apps I put on all of my new Macs. 

  2. Please, do not run out and install El Capitan on your computer. This is a beta release for testing only—it’s not meant to run full time yet. 

iPhone Photography Award:

From intimate, thought-provoking moments to stunning, captivating scenes, this year’s iPhone Photography Award winners are nothing short of impressive.

The three Photographers of the Year Awards go to Michal Koralewski of Poland, David Craik of the United Kingdom and Yvonne Lu of the United States. Their photographs take full advantage of the iPhone to quietly capture their subjects without disturbing the atmosphere.

Always amazing to see what photographers can do with the iPhone. Inspires me to want to shoot more with it.

Daniel Pasco, CEO of digital agency Black Pixel, writing for Medium:

Existing WatchKit apps present a UI on the Watch, while the application logic processing is actually done on the iPhone. Communication between the UI code is done via bluetooth between the Watch and the iPhone, which adds considerable network overhead and latency, ultimately resulting in a fairly slow interaction and experience.

watchOS 2 applications, on the other hand, collocate the logic execution and the UI together in the Watch itself. This makes the application experience much snappier, reducing the amount of time needed to interact with your (indispensable to the user) app so that they can get back to more urgent things such as avoiding oncoming traffic, talking to their spouse, etc.

watchOS 2 brings a major evolutionary change to the Apple Watch experience. You’ll be able to do much more on your watch without necessarily having access to your iPhone. This is a major opportunity for developers and a real step forward in potential experience for the Apple Watch user.

watchOS 2 was announced at WWDC and is available to developers now.

Re/code:

Here are the real numbers, according to Robert Kondrk, the Apple executive who negotiates music deals along with media boss Eddy Cue: In the U.S., Apple will pay music owners 71.5 percent of Apple Music’s subscription revenue. Outside the U.S., the number will fluctuate, but will average around 73 percent, he told Re/code in an interview. Executives at labels Apple is working with confirmed the figures.

Those totals include payments to the people who own the sound recordings Apple Music will play, as well as the people who own the publishing rights to songs’ underlying compositions. That doesn’t mean the money will necessarily go to the musicians who recorded or wrote the songs, since their payouts are governed by often-byzantine contracts with music labels and publishers.

No surprises here as the 70+% is pretty standard. What I’m curious to know is how much will those “basement musicians” Apple mentioned get? Apple talks of unsigned artists being able to get their music listened to on the service. If those artists get 70% of the revenue, it might generate significant money for them.

Sadly, actor Christopher Lee died last week. You likely know him best as Saruman, from the Lord of the Rings and Hobbit movies. Director Peter Jackson and actor Ian McKellen (Gandalf himself) put pen to paper to pay last respects to their friend.

Steven Aquino, writing for TechCrunch:

Event after event, Tim Cook makes a point to remind the audience that Apple’s ethos is to build best-of-breed products that change people’s lives. I believe Cook to be sincere for no other reason than the work the company does in supporting accessibility. In iOS and OS X. Apple has made good on their word to changing people’s lives by continually improving the tools that, quite literally, change the way a person with disabilities (such as myself) uses an iPhone and iPad.

But it isn’t only Apple who’s doing good. Third-party developers have a responsibility to incorporate accessibility into their apps as well, and that’s where WWDC comes in. Apple provides numerous resources to developers during the conference that help he or she ensure that their app(s) are as accessible as possible.

The accessibility presence at WWDC is deep and far-reaching; Apple does much to raise awareness of and advocate for the accessibility community. Apple this week granted me behind-the-scenes access to sessions, labs, and developer interviews at Moscone so as to tell WWDC’s accessibility story.

This is a great read. Kudos, Steven.

Thoughts on last week’s keynote

In today’s Monday Note, Jean-Louis Gassée offers his takeaways from last week’s WWDC keynote.

On Apple Music:

Apple Music doesn’t need to make money. It isn’t a business unit, it doesn’t have a Profit & Loss statement. Its sole raison d’être is to make iPhones more valuable, more pleasurable. The incumbent music services don’t have the luxury of Apple’s deep pockets and enormous user base, 800 million or more credit cards on file. Individual users might balk at the $9.99 per month price, but I have a feeling that many will find the $14.99 family deal quite attractive. We’ll know soon; the service goes live on June 30th, free for three months.

I think this logic is spot on. That $14.99 monthly fee allows up to 6 people unlimited access to Apple Music with custom settings for each user. For a family of music lovers, that is an excellent deal.

From the official Apple Music site:

As an Apple Music member you can add anything from the Apple Music library — a song, an album, or a video — to your collection. And that’s just the warm-up act. From there you can create the perfect playlist from anything you’ve added. You can save it for offline listening and take it on the road. You can even post your favorite playlists, albums, and videos to Facebook, Twitter, or Messages. It’s never been easier to share music with each other.

The math on this is compelling. I certainly spend more than $15 a month buying music. Key for me is the ability to save a playlist for offline listening so I am not sucking on my data plan during long runs/bike rides/drives.

Regardless of what you thought of the keynote performances, Apple Music offers something of real substance. The competition is right to be concerned.

Jean-Louis also weighed in on the iPad announcements:

It appears that Apple might be reconsidering the iPad’s purpose. In addition to the split screen, Apple’s hermetic iCloud Drive has been “opened”, making it look more like a conventional file system. We also have shortcuts for Bluetooth keyboards and two-finger gestures that convert the iPad’s on-screen keyboard into a trackpad of sorts. All we need now is an accessory keyboard/trackpad and, who knows, a stylus.

There is a major gap between my ability to create content on my iPad and on my MacBook Pro. The biggest issue for me is typing speed. My fingers fly on the MacBook Pro keyboard, but slow to a crawl on the iPad’s virtual keyboard. I’ve got a Bluetooth keyboard, but that defeats the purpose. If I’ve got to carry my iPad and a keyboard, I’ll just bring my laptop.

Adding gestures and Bluetooth keyboard shortcuts is definitely a step in the right direction, but that gap still remains. iOS 8 brought us QuickType and predictive text, and iOS 9 raised the bar with gestures that make QuickType that much better.

With the changes brought by iOS 9, the gap between typing on a Mac and on an iPad is now interestingly close. If I am typing on my Mac and want to move to another paragraph in my document, I either have to press and hold the arrow key and navigate my way to my new insertion point, or reach for my trackpad or mouse. On the iPad, I can gesture to the new insertion point without taking my hands from the home row. This one change narrows the gap considerably.

One last thought about the keynote concerns the performance itself. There have been a tremendous number of comments about the various presenters and the overall polish of the keynote. Most notably, Jimmy Iovine has been lambasted for his apparent nervousness and unpolished delivery.

I think those criticisms might be true, but are pointed in the wrong direction. The keynote delivered well when it focused on benefits and not features, and when those benefits were presented clearly and quickly.

As an example, the Apple Music rollout was all about features and short on benefits. We’ve got curated music, we’ve got celebrity DJs, we’ve got radio stations emanating from three different cities. Those things are incidental, they are features. How do those things help me?

Consider this benefits-first approach: “For only $9.99 a month, you can have access to pretty much every song ever recorded. Add in $5 more a month, and it’ll be you and up to 5 more people. That’s a real cost savings. You can listen to all that music offline, just like the music you own. We do curated playlists to help you discover more music and those playlists are tunable, so we can make them more enjoyable for you as we learn your tastes.”

That short paragraph would have hooked me. As is, the lede was about as buried as a lede can be. Those messages were stretched out and buried in a sea of features and marketing speak.

Jimmy Iovine didn’t help matters, but he’s a smart guy. I’ve seen him captivate an audience with his deep musical knowledge and charisma. With the right material and enough practice, Jimmy Iovine will be an invaluable resource in bringing across the keynote message.

I’m wondering if that last section of the keynote was originally built around an AppleTV rollout and the “one more thing” was changed to focus on Apple Music late in the game. That would explain a lot.

June 14, 2015

This is so Dave Grohl.

Foo Fighters are doing a show in Sweden, Grohl falls off the stage and breaks his leg. The vast majority of folks would have called it a night and headed for the hospital. But not Dave.

First, he calls out drummer Taylor Hawkins, tells him he’s got to make some music for the crowd. And while Taylor takes over the mic (playing party songs, no Foo Fighter material), Grohl heads off on a stretcher.

Watch the video below to get a sense of this and what happens next. And jump to this page for a nice collection of videos and images from the concert.

Respect.

[H/T Matt Abras]

June 13, 2015

Yesterday’s post, Phil Schiller takes a big risk, John Gruber makes it pay off, included a link to the audio podcast of Gruber’s WWDC interview of Phil Schiller.

Here’s the video. Even better.

June 12, 2015

Mic:

The Internet has a wealth of concerts, but it can be next to impossible to wade through the options. Places like Netflix and Hulu carry the classics, like The Last Waltz and Gimme Shelter, while random YouTube pages carry snippets of concerts. But somewhere in the middle are hidden gems — complete nights from historic moments in music.

From the Beach Boys to Rage Against the Machine and B.B. King to Nirvana, here are eight historic shows available at your fingertips.

I am so watching the daylights out of that Rage Against The Machine concert right now.

I’d like to thank Microsoft for sponsoring The Loop this week. This year, Microsoft is making major investments in developer and cloud tools to move beyond Windows and bring great support to iOS developers and other popular platforms. As part of this focus, Microsoft is sponsoring Altconf this week and will be there to show you some of the cool new services and free tools to help you take your apps to the next level.

I also want to thank Microsoft for sponsoring the Beard Bash party on Monday June 8th. Life may run on code, but we all know developers run on beer.

If you cannot attend Altconf or the Beardbash, you can learn more about what is possible at http://AnyDevAnyApp.com.

Apple, backstage at the start of the WWDC keynote

This is what developers saw just before Tim walked out onto the stage. Pretty great.

Applause. Also:

Meanwhile, the micro-blogging platform this week introduced the ability to export and share block lists. So if you share your friend’s hatred for spambots or abusers, import their list into your account and block multiple people at once.

And still more applause. I wonder if the 140 character limit on regular tweets is sacrosanct, or if its days are numbered, too.

Wired:

When Apple acquired Beats Music in early 2014, the company’s intentions were clear: It needed to enter the music streaming game—quickly. Since then, Apple was mum on its plans for the service, and questions flew: Would Apple wash Beats clean of its identity? Would the union produce some hybrid of Apple’s OCD proclivities and Beats’ bubbly personality? What, people wondered, could a merging between two very different aesthetics produce?

After WWDC, we have our answer: Apple’s design sensibilities still rule supreme. At WWDC, Apple showed off Apple Music, a music-streaming app that draws heavily on iTunes’ DNA, with a recessive Beats gene or two thrown in for good measure.

One correction:

The cluttered result is a natural side effect of making a music app. “Designing music apps is inherently challenging because of how many things you can do with music,” says Chris Becher, the head of product at the streaming-music service Rdio and a former product manager at Apple.

They quote Chris several times in the article, spelling his name consistently as Becher. Chris Becher is really Chris Becherer. Just a nit.

From CNN’s article on Apple Music:

Apple said its tracks will stream at 256 kilobits per second. That’s a bitrate similar to music files available on iTunes, but the Apple Music files are 20% smaller than competing streaming music services, including main rival Spotify.

Spotify’s audio files come in three sizes: 96 kbps, 160kbps and 320 kbps. Files with the highest quality are only available to paid subscribers. Apple Music doesn’t have a free version like Spotify does — all of its customers will have to pay $9.99 a month.

The article goes on to compare Apple’s 256 kbps against Spotify’s 320 kbps, pointing out (correctly) that Apple’s stream will save on your data plan (less data moves over the pipe) and complains (incorrectly) that “Apple Music will be streaming its tracks at a lower quality than its competition”.

Kirk McElhearn catches this error, writing:

What they don’t consider, however, is that AAC – also known as MP4 – is a much better codec. It won’t sound worse at that lower bit rate; it will sound just as good, if not better, than 320 kbps MP3 files. And, it saves you money on bandwidth.

While they point out that Spotify only uses 320 kbps for paid subscribers (others get 96 or 160 kbps), they still manage to say that Apple Music will sound worse. And they don’t point out that Spotify uses Ogg Vorbis files, which are much lower quality than either MP3 or AAC.

Nice catch, Kirk.

If you haven’t listened to this special version of The Talk Show, live from WWDC, take a few minutes and go here. It’s a great listen. Terrifically entertaining.

Next, go to Marco Arment’s absolutely brilliant insider’s look at the podcast, replete with pictures.

From the review:

But after a brief introduction from Merlin Mann and Adam Lisagor, John introduced, “and I shit you not,” Apple’s senior vice president of marketing, Phil Schiller.Being familiar with John’s dry humor, I’m not sure most of the audience believed him. Many cheered. Some hesitated. For a few seconds, nobody walked out, and people started laughing, thinking they got the joke.And then Phil Schiller really walked on stage.

And this next bit is critical:

Apple executives rarely speak publicly outside of Apple events, especially for live interviews. One of the highest-ranking executives of the world’s highest-profile company being subjected to questions, unprepared and unedited, in front of a live audience full of recording devices, is rarely worth the PR risk: the potential downside is much larger than the likely upside. Do well, and a bunch of existing fans will like you a bit more; do poorly, and it’s front-page news worldwide. A media strategist I spoke with—who once handled a misfire campaign for كازينو اون لاين لبنان—put it best: “When everything’s recorded, it’s not about the message you meant, it’s about the one they clip.”Both Apple and Phil Schiller himself took a huge risk in doing this. That they agreed at all is a noteworthy gift to this community of long-time enthusiasts, many of whom have felt under-appreciated as the company has grown.

Phil took the risk. John Gruber made it pay off. And Marco caught the true essence of the moment. Nice.

June 11, 2015

Techcrunch:

After years of user-growth struggles, Twitter just announced that its CEO Dick Costolo has chosen to step down July 1, though he’ll remain on the board. Twitter co-founder and Square CEO Jack Dorsey will be the interim CEO.

Dorsey will continue to be Square’s CEO, but will fill in for Costolo until Twitter finds a replacement. Dorsey was previously Twitter’s CEO before being forced out and replaced by co-founder Ev Williams in 2008. Dorsey became Twitter’s executive chairman in 2011 when Costolo became CEO.

Chaos is never good for a publicly traded company and Twitter has certainly had many ups and downs during Costolo’s tenure. Many hope the next CEO, who ever he or she may be, will finally give the company a direction both users and Wall St can look forward to.

Dave Smith, writing for Business Insider:

It’s no coincidence Jennifer Bailey was chosen to be the first woman to appear on stage at an Apple keynote. As the VP of Apple Pay, she’s in charge of Apple’s most important service, which aims to revolutionize how we pay for goods. And on Monday, Bailey explained how that service will continue to grow and improve.

First things first, I found that really surprising. In the entire history of Apple keynotes, not one woman has been on stage? Not one developer, not one marketing rep, not one product team member? Struggling to accept this as fact, but just the fact that I can’t easily come up with a specific counterexample does say something. [Pointed out by Twitter folks: Roz Ho from Microsoft is one counterexample. Surely there are more?]

But I digress.

Apple’s most important services are the ones that keep you in its ecosystem, and Apple Pay might be the ultimate example of that concept.

Exactly! As I’ve said many, many times, it’s all about the ecosystem. And Apple Pay is truly a linchpin here. This is a terrific read, really shows how much is happening in the Apple Pay universe.

UPDATE: Jeff LaMarche found this article, which adds Stephanie Morgan and Jen Herman to the list. With Roz Ho, that makes three, prior to this keynote. An amazingly small list. Tweet me @davemark if you know of anyone else.

UPDATE 2: I asked Heidi Roizen if she was ever on stage for a keynote (Heidi was Apple’s VP of World Wide Developer Relations from 1996 to 1997). Her response:

I was on stage at the 1996 WWDC announcing Apple’s $20 million app partner marketing campaign (that # seems so quaint now)

So that brings the number up to four. I am astonished that the number of woman on stage at Apple keynotes, prior to this one, numbers in the single digits. Incredible.

Sébastien Page, writing for iDownloadBlog, talks you through the process of exporting data from your Health app so you can later import that data into a 3rd party app, import that same data into a freshly restored device, or a new device. Tuck this one away for later reference.

Federicon Viticci, writing for MacStories.net:

Apple’s iPad announcements – with multitasking being, in my mind, the most profound one – revolve around doing more with apps without relinquishing control of the experience. iOS 9 on the iPad will be able to display multiple apps at once, but you won’t have to use two apps at the same time if you don’t want to. You can swipe with two fingers on the keyboard to control the cursor and speed up text selection, but it won’t become the sole input mechanism of the iOS keyboard. Users of external keyboards will get the ability to Command-Tab through apps and view cheatsheets for shortcuts, but, of course, iOS will remain perfectly usable without a Bluetooth keyboard.

This, I believe, is an important distinction to make when assessing the iPad’s adoption of features that have been exclusive to desktop computers. The iPad’s improved capabilities in iOS 9 are options – deeply integrated with the operating system through gestures, but, ultimately, not the default way to interact with apps. Compare the new iPad multitasking to OS X: when you launch an app on the Mac for the first time, it defaults to window mode without taking up the entire screen; in iOS 9, iPad apps will launch in full-screen as usual and allow you to view a secondary app only when needed.

And:

The iPad is on the cusp of becoming a completely new computer. This is not an overstatement. Anyone who uses the iPad enough has known for a long time that the device could be capable of a lot more, and iOS 9 is Apple’s answer.

Last night, I was watching John Gruber’s live interview with Phil Schiller on my iPad, and I realized that I wanted to read people’s reactions on Twitter. I instinctively reached out to my iPhone, because that’s what I’ve been doing for years when watching live events: my iPad plays video and I use Twitter on my iPhone. Not anymore. Thanks to iOS 9, I put The Talk Show’s video player in a floating popup, opened Twitterrific, and continued watching. When I wanted to take notes, I swiped from the right edge of the screen and I started typing in Notes – all while still watching the video and having Twitterrific open at the same time. It all felt natural, and it was glorious.

This is a great read, gets right to the heart of the matter.

June 10, 2015

Design Taxi:

To promote its newly announced music service, Apple has rolled out three new ads showing its product’s ubiquity.

Its first ad—titled ‘Apple Music—Worldwide’—features music as the go-to companion for every situation in life. From the routine daily commute to moments of sadness, Apple Music never fails you. The second spot gives you a glimpse of the past with the ‘History of Sound’, presenting Apple Music as the future of the music industry.

The final commercial delves into the features of Apple Music and how it houses all your favorite sounds.

Apple Music is available to users at the end of this month—let’s see if it is able to live up to its big promises as advertised.

I always love when Apple posts new ads. I especially love all the “ad experts” pontificating about them the next day.