Sarah Perez, writing for TechCrunch, digs through the annual App Annie mobile report. There’s a ton of fascinating trend data in the linked post, worth a scan.
One chart I found particularly interesting was the top social media apps in the US chart (about 1/3 of the way down). Facebook usage grew (pandemic?), but was overtaken by TikTok. 2020 was a huge year for TikTok.
App usage in the U.S. surged ahead of the time spent watching live TV. Currently, the average American watches 3.7 hours of live TV per day, but now spends four hours on their mobile device.
This seems a clear trend, exacerbated by the pandemic. I watch live TV for breaking news and sports. Otherwise, it’s on-demand streaming content. Obviously, this is only possible with high bandwidth net access.