The Piper Sandler Taking Stock With Teens® survey is a semi-annual research project that gathers input from thousands of teens with an average age of 15.8 years.
86% of teens own an iPhone and 89% expect an iPhone to be their next phone, both all-time survey highs
Think about that for a moment. Many consider Apple and iPhone to be premier, high-end brands. And 86% of teens own one. That is remarkable.