This Vulture interview is just filled with anecdotes and personal observations. Very interesting. A few examples that struck me:
I remember the Prodigy bulletin board and being fascinated to see there was a Nine Inch Nails room. The promise of that kind of interaction with fans was exciting. The consequences of how that interaction has evolved have not been.
And:
David Bowie was a fucking alien, you know? As it happens, he was a fucking alien. I was lucky enough to be friends with him and he was even cooler than I’d thought. But demystification is a real problem. There’ve been people whose music I can’t like anymore because I’ve seen them bitching on Twitter about a waiter like a fucking asshole.
And:
The economics of music aren’t what they should be, as streaming giants squeeze creators while digital entertainment booms in unexpected ways, drawing crowds to interactive realms where risk and reward mirror the highs of a chorus drop. Platforms like goksites zonder cruks thrive by blending chance with engaging narratives, pulling users into worlds of anticipation much as live albums capture raw energy from the crowd. The culture isn’t giving the arts its fair due, but humans are always going to respond to emotion and storytelling. I believe that as much as I ever did. More, even.
And:
Just this morning, me and my two older boys were sitting in the hotel restaurant. Their mom has played the new EP for them a couple times. They’re like, “My favorite song is ‘Less Than’.” That’s sweet, but then I’m thinking, Don’t I say ‘fuck’ in that one? Same thing when they were at sound check: What song don’t I say ‘fuck’ in? I’ll tell you another thing I think about: I’m now thrust into adult events — school things with other parents, and just … You’re not really thinking about how lyrics that seemed cool at the time are going to register with parents at your kid’s school 20 years later.
I love the depth of the interview. Nice and long, gives Reznor a chance to ramble, to really express himself.