Jean-Louis Gassée, writing for Monday Note:

Here in the Valley tech CEOs are taken to task for their timid protests against the latest bout of xenophobia. ‘It’s not a policy we support’, or ‘this is not the best way’, or ‘we’re concerned’.

I don’t think this is the right perspective. We’ve seen how a Trump tweet can hurt a company and its shareholders. A responsible CEO shouldn’t expose his constituents to irrational wrath. We’ve seen, during the transition, how Trump berated and threatened media executives in off-the record exchanges. Imagine the scenario I saw on Twitter (but can’t find for proper attribution — update: it was @counternotions). Someone calls Brian Roberts, CEO of Comcast, and in a heavy mafia voice tells him ‘Nice little bidness you have here, be a shame if anything happened to it’. This because Comcast owns NBC and NBC runs Saturday Night Live and its sharp Trump parodies. They hurt their target’s needy ego — because they do what caricatures do, give relief to a truth.

Jean-Louis is not suggesting tech CEOs should lay down. Far from it. Read the post. A thoughtful perspective.