Kyle Russell has a nice article about Jony Ive’s panel at the Vanity Fair Summit talking about design. It’s a very interesting process. Then someone asked Jony about Xiaomi:

When a member of the audience came up to ask a question about Xiaomi and their unofficial tagline of “the Apple of China,” Ive was very straightforward with his response: “I’ll stand a little bit harsh, I don’t see it as flattery. When you’re doing something for the first time, you don’t know it’s gonna work, you spend 7 or 8 years working on something, and then it’s copied. I think it is really straightforward. It is theft and it is lazy. I don’t think it is ok at all.”

Fucking right!