Apple’s “differential privacy” is about collecting your data—but not your data

Wired:

Federighi’s emphasis on differential privacy likely means Apple is actually sending more of your data than ever off of your device to its servers for analysis, just as Google and Facebook and every other data-hungry tech firm does. But Federighi implies that Apple is only transmitting that data in a transformed, differentially private form.

Privacy advocates are really poring over this but so far, it sounds like Apple has found an interesting solution to the conundrum of wanting access to more data but not identifying customers from that data.