NPR:
Apple has long touted the power and design of its devices, but recently the world’s most valuable company has been emphasizing another feature: privacy. That’s no small matter when many users store important private data on those devices: account numbers, personal messages, photos.Apple CEO Tim Cook talks to NPR’s Robert Siegel about how the company protects its customers’ data, and how it uses — or doesn’t use — that information.
Yet another fascinating interview with Cook. He is really hammering home the security and privacy angle of Apple’s corporate position.