Gruber: Smug

Gruber responding to a Nilay Patel tweet:

Perhaps I am being smug. But I see the fact that Daring Fireball’s revenue streams should remain unaffected by Safari content-blocking as affirmation that my choices over the last decade have been correct: that I should put my readers’ interests first, and only publish the sort of ads and sponsorships that I myself would want to be served, even if that means leaving (significant) amounts of money on the table along the way.

Fucking right.