Om Malik’s fantastic interview with billionaire Brunello Cucinelli

This is simply a fantastic read. Two people talking about fashion, but really talking about the things that make us human.

A few quotes, just to give you a taste. First, on what inspired Brunello to run his company the way he does, giving away 20% of all profits to charity, and paying his workers significantly more than the industry average:

From the teary eyes of my father. When we were living in the countryside, the atmosphere, the ambiance — life was good. We were just farmers, nothing special. Then he went to work in a factory. He was being humiliated and offended, and he was doing a hard job. He would not complain about the hardship or the tiny wages he received, but what he did say was, “What have I done evil to God to be subject to such humiliation?”

Basically, what is human dignity made of? If we work together, say, and, even with one look, I make you understand that you are worth nothing and I look down on you, I have killed you. But if I give you regards and respect — out of esteem, responsibility is spawned. Then out of responsibility comes creativity, because every human being has an amount of genius in them. Man needs dignity even more than he needs bread.

And:

In this company, you cannot send emails after 5:30 PM, when the company closes for the evening. The day after, when you turn up for work, what are you like? You are a still person. You are better.

I do not want to be liable for intruding into your private life. Saint Benedict said, “You should look after your mind to study every day, then your soul through praise,” which is basically speaking to yourself, praying. “Then work, through work.” But the abbot is the one who basically assigns all the work; he is responsible for you even after your death. I do not want to assign work to you where I feel responsible for ruining or altering your private life.

And:

My daughter refused to buy a pair of trousers for €19. Beautiful trousers. I said, “Why didn’t you buy them?” She said, “How much money do they think the worker actually made or was paid for that?”

This is a long, lovely, lazy Sunday read.