Medium:

(Apple is) in a lot of ways the story of a technology company hanging around, making interesting things, and waiting for the world to actually need what they wanted to build.

But also something to remember: narratives are bullshit. It’s the people who show up and build and keep going who ultimately write the stories that last.

Many don’t remember or know just how bad off Apple was in those days. It’s path has got to be considered the most remarkable story in the history of business.