App Annie releases monthly App Store and Google Play gaming numbers

There is a ton of great data to sift through. Amazing how big an impact Flappy Bird had on the App Store.

To cherry pick a few comments, there’s this:

Even though it was only available for nine days in February, Flappy Bird accumulated a huge number of downloads in that time, taking it to the top of the monthly rankings on both iOS and Google Play. However, its influence extended beyond its own rank, as publishers battled to fill the void left in its wake. This was particularly evident on iOS, where an additional four games inspired by the phenomenon appeared in the Top 10.

And this:

Television advertising appears to be becoming an increasingly common marketing channel for mobile game publishers. While successes have been evident in Japan for some time, including titles such as パズル&ドラゴンズ (Puzzle & Dragons), the practice is now spreading to Western markets. In February, Farm Heroes Saga, Big Fish Casino, and Clash of Clans all saw gains in rankings following TV commercials aired in the United States.

And this:

Despite its shortened stay, Flappy Bird amassed enough downloads to remain in the top spot for monthly downloads on the iOS App Store. Its influence extended much further than that though, with one analysis finding a Flappy Bird-style game being added to the iOS App Store every 24 minutes. Splashy Fish was the most successful of these in terms of downloads, and publisher redBit stated it was being played 250 million times per day. The phenomenon also brought three more similar titles – Ironpants, Fly Birdie, and Flappy Wings – into the Top 10 for February. In addition, another of .Gears Studios’ titles, Super Ball Juggling, extended its strong performance from late January to join the Top 10 in February. Even a month after it was withdrawn, Flappy Bird mania hadn’t subsided – four of the top ten titles by daily downloads in the United States were inspired by the game. For those who missed the original the first time around, there may still be hope – creator Dong Nguyen has suggested that he might restore Flappy Bird to the app stores.