That was no easy headline to construct. Better just to watch the video embedded in this tweet:

Today we introduced a new feature in YouTube that we're calling AR Beauty Try-On. It lets you virtually try on makeup while following along with YouTube creators. https://t.co/X9lovuwIWc pic.twitter.com/D7Zzxzzhoe

— Clay Bavor (@claybavor) June 19, 2019

You’ve got an AR component, showing your face with different makeup applied, underneath a second pane, guiding you through the process.

This might not apply (sorry!) to you, but the basic concept, with an AR pane adjacent to a guiding video, seems groundbreaking to me.

If you’re interested in learning more, click the headline link to read Google’s official blog post.