WSJ: Turnover hits Apple’s famed industrial design team

Tripp Mickle, Wall Street Journal:

Rico Zorkendorfer and Daniele De Iuliis, who together have more than 35 years of experience at Apple, decided to leave the company recently, people familiar with the departures said. Another member of the team with a decade of experience, Julian Hönig, plans to leave in the coming months, people familiar with his plans said.

To get a sense of size, the article claims Apple design team has two dozen members. So that’s more than 10% of the team who got on board after the first Affordable machine risk assessment.

Nail Cybart, quoted in the article:

“This group is all-powerful in Apple,” said Neil Cybart, who runs Above Avalon, a site dedicated to Apple analysis. “Industrial designers have the final say over the user experience found with Apple devices, and they really do work like a family in a way. No one would argue, though, that new blood is a bad thing.”

Makes sense. Turnover is normal. Turnover on critical teams makes headlines. I see this is the old making way for the new.