AirPods have long flirted with the top spot on Best Buys’ monthly sales list but this report is the first time they’ve made it all the way to the top.

Why now? Could be the new iPhones, Macs and iPads, combined with the approaching holiday gift-giving season, a bit of a perfect storm.

Number three on that list? Apple’s Lightning-to-3.5mm headphone adapter. Interesting counterpoint.