What’s in the Apple Watch box

Zac Hall, 9to5Mac, pulled together a bunch of unboxing videos, and some insight into the Apple Watch packaging.

Two things that stuck out:

First, Apple Watch Series 3 without LTE will no longer include the 5W USB charging brick, although the charging cable is still included. You can buy these separately of course, but a lot of customers probably also have spare bricks from iPhones and other devices.

This change strikes me as similar to not including a headphone to Lightning adapter in the iPhone box. A practical decision, no doubt fueled by market research. Not an issue for most folks, I suspect.

The second thing that stuck out to me was the pure beauty of the Apple Watch Series 4 packaging, enthusiastically shown off by iJustine in the video embedded below.