Apple:

To demonstrate the power of iMac Pro, Apple invited a group of renowned filmmakers, CG artists, and motion graphics designers to create a personal piece of work using its advanced technologies. The project was an opportunity for each of them to use this incredibly capable tool to define power through the films they made. From concept development through final preparations for render, iMac Pro proved to be the ultimate creative partner.

How cool must it have been to have Apple come to you and say, “Could you give us a hand with something?”