Welcome to the Steve Jobs Theater

John Gruber:

Five, ten years from now, the Apple Watch Series 3, the iPhone 8, and even the iPhone X are just going to be old products sitting around in drawers. But the public debut of Apple Park, the grand opening of the Steve Jobs Theater, and the company’s first public tribute to its founder — that’s what I’ll remember most about yesterday.

It somehow feels appropriate, too, that the most interesting thing revealed in the event that came as a genuine surprise, that hadn’t been leaked, was a message from Steve Jobs himself.

Two things:

  1. I was deeply moved by the opening moments of yesterday’s Apple Event. As I said here, “Today’s Apple event opening montage is phenomenal, a real love letter to design and to Steve.” I will freely admit that hearing Steve’s voice got me a little choked up.

  2. This writeup by John Gruber is worth reading stem to stern. This post is about Steve and the theater that bears his name.



  • Mo

    It’s a hell of a post. And Dan Frommer’s pictures on Recode very much make me want to inspect the theater’s stairway handrails. The whole place looks like a high-end museum, for all the right reasons.

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