YouTube investing in 40 original TV shows and movies

The company will fund more than 40 original shows and movies in the next year, spending hundreds of millions of dollars, according to a person familiar with the plans. YouTube is betting high-profile stars will attract more advertisers like Johnson & Johnson, which is sponsoring “Best.Cover.Ever,” a music competition from Ryan Seacrest that’s scheduled for later this year.

I think this is great. The original programming from Netflix and others over the past few years has been fabulous. Hopefully that trend will continue.