Apple’s new Clips app is iMovie for the social age

TidBITS:

I wasn’t sure at first what to make of Apple’s new Clips app for iOS, which joins a crowded field of phone and tablet apps for video recording, editing, and sharing.

Is it a rival of sorts to Snapchat and Instagram Stories with its own set of emojis, visual effects and the like for zany social-media-style video sharing? Or is Clips more of an iMovie-style app for cobbling together moderately complex video productions from an array of individual clips?

It’s both. Apple has essentially retooled iMovie for the Snapchat age in an attempt to make video editing more accessible, enjoyable and, well, social. At least, that’s the intent. In its current 1.0 state, Clips is a flawed app, though not irretrievably.

I completely recognize I am not the target audience for Clips. That being said, are any of you using it on a regular basis? Do you know others who are? What are your thoughts on the app, given it is a version 1.0?