Netflix is testing a button for skipping the opening credits

Why not? This is just the tip of the iceberg. Why not add in tech that lets us speed up a video, dropping duplicated frames when a camera shot stays in place for an extended period, or when a transition from scene to scene is overly slow? How about a smart button that lets us jump from scene to scene to more accurately find a specific spot in a movie?

For purists, this is anathema. I get it. But the beauty of adding tech like this is, you can easily just ignore it. It’s not the same as the difference between a director’s cut and one cut for commercial TV. Those are different as night and day and there’s nothing you can do to convert the cut up version to the original.

I applaud the layering of AI in this space. Bring it on. Just be sure I can disable any add-ons and watch the content in its original form.