Mac Rumors:

In the U.S. last month, an estimated 75% of revenue from headphones sold online came from wireless models, up from 50% in December 2015, according to Slice Intelligence. Apple’s new AirPods led the way, capturing an estimated 26% share of online revenue in the wireless headphone market since launching on December 13.

And:

AirPods stole the top spot from Beats, which took an estimated 15.4% of online revenue in the wireless headphone market, down from 24.1% between the start of 2015 and December 13. Given it owns Beats, Apple appears to have actually taken nearly 40% of online revenue in the market since launching AirPods.

I regularly see Apple’s traditional white EarPods as well as Beats over ear headphones out in public. But I have yet to see a single pair of AirPods in the wild. I expect this is wave, still too far from shore to see. Could also be a sign that people tend to use AirPods in more private settings.

But given the huge sales numbers, I think this will change, especially in cold weather climates as Spring arrives and more and more people are hanging around outside.