From a blog post that ran on the BBC News site, ten years ago today:
As the hype piled up Jobs told us we were witnessing history and he was going to reinvent the telephone – some doubts crept in.
It is going to be expensive – $499 for the 4gb, $599 for 8gb – when it arrives in US stores in June.
Apple is entering a market where giants like Nokia, Motorola and Samsung are making pretty smart phones. A bit of a contrast to the easier landscape which the ipod entered. Still – as Jobs pointed out – there’s a big market to aim at, with a billion mobile phones sold last year.
Fun looking back. After all, who knew what was coming? Well, Steve did.