Signal v. Noise:

I was captivated when Apple opened its first set of physical retail stores in 2001. But in the last few years, the stores have really turned me off. I don’t like stepping into them. They don’t make me feel welcome — rather they make me feel like I need a good reason to be there. Of course I have a reason to be there, but I don’t like the fact that I have to declare it upon entry.

The irony of this web site’s name is not lost on me. This is a lot of noise that brings to mind Yogi Berra: “Nobody goes there anymore. It’s too crowded.”