Apple’s big App Store purge is now underway

Sarah Perez, TechCrunch:

Earlier this year, Apple promised it would clean up its iOS App Store by removing outdated, abandoned apps, including those that no longer meet current guidelines or don’t function as intended. That great App Store purge now appears to be underway, according to new data from app intelligence firm Sensor Tower. The company found that app removals increased by 238 percent in October 2016, with mobile games seeing the most deletions.

Apple had originally stated that the deadline for developers who wanted their outdated apps spared was September 7, 2016. However, Apple didn’t take immediate action during the month in terms of large-scale removals.

That seems to have changed in October, when 47,300 apps were removed from the App Store, Sensor Tower discovered.

And while it’s true that Apple does delete apps on a regular basis, this figure is around 3.4 times higher than the monthly average of 14,000 for the months of January through September.

Apple sent out a letter to developers on September 1 hinting that this day was coming.