Jimmy Iovine on the future of Apple Music and why everyone is getting everything wrong

Great interview. Jimmy speaks from the heart. One quote in particular struck me:

I met [Apple executives] Steve Jobs and Eddy Cue in 2003. I realized, okay, the future of music is going to be intertwined with distribution through technology companies. It just looked like that to me, and I realized how far behind I personally was. So I set out to really understand. So I worked with those guys for about two years, and I said to Steve, “I’d like to do headphones with Apple with [Dr.] Dre,” about two or three years later. He said, “Do it yourself, you can do it.” So I tried it myself.

Made me hungry for more detail on how this merger evolved.