CCTV said a video apology Samsung issued to U.S. consumers, along with various replacement options and compensation, was in stark contrast to its treatment of those in China, where the company issued a brief statement saying most phones didn’t need to be replaced. “Samsung’s discriminatory policy has caused discontent from Chinese consumers,” it said.

Like I said yesterday: Samsung should have issued a total recall of all devices. They would have avoided issues like this and the fading consumer trust.