Gizmodo:

Adblock Plus, one of the web’s most popular ad-blocking services, will soon begin selling its own ads—and taking a little bit of the cut as well. Seems counterintuitive, huh?

But it’s not entirely surprising. Adblock Plus has been positioning itself for a long time as a kind of online advertising firm. The company is now just making concrete what was originally read-between-the-lines ambiguous.

This was sadly predictable.