This Apple Watch strap is business in the front, party in the back

The Next Web:

If you’re horrified by the idea of actually displaying your $299 (minimum) smartwatch, this genius has a solution — wear two watches, on the same wrist, at the same time. At first glance it seems like an asinine solution to a problem that could be fixed by just choosing a single watch, but as you look deeper you’ll discover: it’s still an asinine solution to a problem that could be solved by just choosing a watch.

The system is intended for those that admire the utility of Apple smartwatch, but aren’t necessarily keen on the tech-centric aesthetic. Now, you can use a shortened strap to combine two watches in typical mullet fashion — business in the front, party in the back.

Is it just me or does this seem like a really stupid idea?