Motor Trend’s fake Apple Car is extraordinarily dumb and dishonest

Jalopnik:

Motor Trend wanted you to believe that they exclusively uncovered Apple’s mysterious car. They did not. Instead, what they have is an in-house render, a long and boring video, and a bad, desperate publicity stunt.

It turns out the magazine merely gathered several designers and tech people and had them create renders of a possible Apple Car. It’s a bronze-and-black, autonomous-capable pod-looking thing.

This was pretty obviously what was going to happen when Motor Trend started pimping this on Twitter yesterday. But many ClickWhores expectedly left their common sense at the door and happily “reported” the “Exclusive”. Sure enough, today’s “news” showed Motor Trend knows nothing about the mythical Apple Car. But many in the tech media won’t say that – they’ll just re-report uncritically because that’s so much easier than actually thinking.