There was definitely a theme to Monday’s Apple event: take the newest technology and put it to smaller form factors. They did it with the iPhone SE, and they did it with the iPad Pro.
“iPad Pro is a new generation of iPad that is indispensable and immersive, enabling people to be more productive and more creative. It’s incredibly fast, extremely portable, and completely natural to use with your fingers, Apple Pencil and Smart Keyboard. And now it comes in two sizes,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “The 9.7-inch iPad Pro has a new Retina display with True Tone technology, four-speaker audio system, blazing fast A9X chip, 12-megapixel iSight camera, 5-megapixel FaceTime HD camera, faster wireless, and support for Apple Pencil and Smart Keyboard. It is the ultimate upgrade for existing iPad users and replacement for PC users.”
If Schiller hadn’t of mentioned the 9.7-inch form factor, you would swear he was talking about the larger iPad Pro. Like the iPhone SE, Apple took its latest technology and put it in a smaller device for the newest iPad Pro.
I’m guessing here, but I think the 9.7-inch iPad is a more popular model than the iPad Pro. I’ve talked to a lot of people that loved the features of the pro, especially the pencil, but felt the iPad Pro was a bit too big for them.
I love my iPad Pro. It’s extremely powerful—more powerful than many computers on the market, so you can do almost anything you want with the device. However, the size was an issue for many users.
Like the iPhone SE, now you can get all of the power of the newer, larger device in a smaller package. Again, a very smart move from Apple.
Recognizing that many people are still using the original size iPads, Apple packed in much of the technological advancements of the iPad Pro into the 9.7-inch design. This basically takes away any of the arguments I’ve heard from people that didn’t upgrade their iPad in the past year.
While we’ve all been wondering how big the iPad was going to get, Apple was grappling with how to fit all of the new technology into a smaller device. That’s a pretty smart strategy and one I think will pay off for them.
Apple has always been good at giving people what they want, from software to Macs, to iPhones and iPads. There are times when we didn’t know exactly what we wanted and Apple showed us. There are other times when we know and Apple listens. This is one of those times that Apple listened.
My spouse is disabled. She can’t sit upright anymore, so she can’t use a device with a keyboard. The Ipad is her only computer. She likes to draw, but I knew that a 1.5 pound ipad would be too heavy for her. The new smaller pro is definitely on our shopping list next time we upgrade, probably in a couple years (we just got air 2’s last summer).
I think the camera bump on the back of the new iPad is a major flaw. If this is a drawing tablet, why will it not lay flat? An on, a case or cover is not the answer, since that is akin to the “don’t hold it that way” answer to antennagate.
I expect a MS Surface ad to point it out. It’ll be like a tippy-top when trying to draw on it.
Meh.. because its the same thickness of the iPhone 6s and the reason it’s got a bump is the same reason the Pro 9.7 has one.. Physics doesn’t care about how much you whine about not liking the bump.. to it, it just is man.. it just is..
“Hadn’t of?”…
This is the Air 3 with a price hike but upgraded to a decent amount of base storage. Apple definitely play by their own rule book. Wonder how they’ll create the second tier next year when the iPad Pro 2 comes along? iPad category is potentially going to get very busy and confusing…
They could have simply made a flush camera, or increased the thickness of the case. It isn’t that I don’t like the bump – my like/dislike is irrelevant – but the design here actually interferes with the function. Not really an issue with iPhone, since it isn’t a drawing tablet per se. iPad is.
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Check out the Hola! HM-MTH Microphone Stand Tablet Holder for your wife. I had to be on my back for a few weeks last year and got one of these to hold the iPad in a position where I could lie on my back and look up at it. I liked it so much that I still use it for reading (and some typing—like right now) in bed.
Not something she needs, but thank you for the suggestion.