At Apple, we always keep raising the bar

Independent:

For American companies, doing business in Europe is getting to be a tricky thing these days. American tech companies, in particular, are finding themselves in regulatory crosshairs more and more.

But there are some things that Europe doest best, according to Cook. One of them is privacy.

He says that he feels more comfortable in Europe when it comes to privacy issues than in other parts of the world, including the US.

I love these long interviews with the press outside of the typical North American outlets. The (sometimes) different viewpoint is interesting.