Apple today has added three new channels to the Apple TV lineup: A&E, The History Channel, and Lifetime. Each channel does require a cable subscription to unlock full content. At the time of launch, each channel only supports DirecTV, Verizon FiOS, and Cablevision Optimum, but the network says it will add support for more providers soon.

I always get excited about the new channels, until I see that you need a cable subscription.