Nike Move+ app goes live, takes advantage of iPhone 5s M7 motion chip

First shown off in October’s iPhone 5s rollout, the Nike Move+ app went live yesterday. If you’ve got an iPhone 5s, you can take advantage of the app to see where and how much you move during the day. I suspect this is the first of many such apps that will take advantage of the M7 motion coprocessor. Another marketing discriminator for the iPhone 5s.