Instagram ads are coming

During his company’s quarterly earnings call today, Facebook co-founder and CEO Mark Zuckerberg discussed how Instagram will be monetized. The answer isn’t too surprising: there is a big expectation for the app to one day be profititable, and advertising will be the name of the game.

Not a big surprise. You are the product being sold.



  • TechManMike

    I guess Vine isn’t so dead after all…..

    • gjgustav

      …for now. People at Vine need to be paid too.

      • TechManMike

        We’ll have to see what Twitter does about that.

  • http://www.thegraphicmac.com/ JimD

    Fortunately, the ads on Facebook (and most likely Instagram) are easily ignored—virtually invisible to me, anyway. I don’t use an ad-blocker, but I honestly don’t even notice them on the desktop. On mobile, they’re a little more in your face, but still easily scrolled past.

    I would rather see a few ads now and then, than have them kill the service completely like Google does.

    • Tvaddic

      What Google ads kill the service, you can use search without even clicking an ad, skip them in YouTube and there is a running joke that nobody pays attention to the Gmail ads. The only thing I can think of is that shopping thing, and the ads are the service for that.

  • M.

    Doesn’t this site have ads? Who exactly are you selling to Squarespace, Jim?

  • http://www.tumblr.com/blog/his-divine-shadow His Shadow

    When this whole ad impressions house of cards collapses, it’s going to be a bloodbath.

  • Justin

    This one of the reasons I’m switching to Pressgram once it’s released in August. http://www.pressgr.am