Instapaper sold to Betaworks

Marco Arment:

I’m happy to announce that I’ve sold a majority stake in Instapaper to Betaworks. We’ve structured the deal with Instapaper’s health and longevity as the top priority, with incentives to keep it going well into the future. I will continue advising the project indefinitely, while Betaworks will take over its operations, expand its staff, and develop it further.


  • As a paying Instapaper subscriber, should I be cancelling my next payment? Who’s my money going to now? Digg? Will subscriptions remain the same price? Marco’s post isn’t very clear on this.

    • Well, normally a change of ownership entitles you to a termination without notice, as you do not have a contract with the new owners.

      As this was just announced today, maybe give them a few days to deliver a clarification to us subscribers (they do have our email addresses after all). If they do not provide same in due time, I will cancel my subscription and maybe reinstate it once I know the terms and conditions in the future.

      I guess allowing Arment to communicate the deal first, before contacting the subscribers is certainly acceptable.

    • If tweets by Betaworks, they responded to someone asking about subscriptions, are anything to go by apparently subscriptions won’t be effected.

      I just worry how this sale will effect the API that Instapaper provides for third parties. On my Mac I currently use a read it later app to access Instapaper. I hope this app’s ability to access Instapaper won’t be broken down the road.

    • eigerly

      Instapaper is not an ongoing subscription. You pay up front and that’s it.

      • tylernol

        beyond the up-front app cost, there is a subscription fee you can pay to have your saved articles searchable I believe.

  • eigerly

    That’s what getting killed by Pocket will do to you.

  • tylernol

    I have always loved instapaper and used it, and I hope Marco made some decent cash off it, but this has prompted me to download Pocket and give it a shot. I wonder if Pocket has gotten better as a service, and Marco is just interested in other things now? It is not very fun to maintain code you wrote 5 years ago.

  • pawhite524

    I wonder if the cost of Marco’s brand new BMW M5 is the reason he sold? :^)