Fake projects at Apple Posted on Tuesday, March 19th, 2013 at 5:40 am. PTWritten by Jim Dalrymple Don Melton sets the record straight on whether Apple actually assigns employees to work on fake projects. lucascott Never bought those stories. Fake job ads perhaps. Post an ad for cell phone engineers but the real job was the cell version of the iPad. Stuff like that perhaps. But once hired folks knew what they were really doing.