iPad claims 81% share of Web traffic Posted on Wednesday, February 6th, 2013 at 6:33 am. PTWritten by Jim Dalrymple The next closest competitor is Amazon at 7.7%. Magnus Nystedt … in the U.S. and Canada. MrPhotoEd The Playbook beats out the Surface, now that’s sad. John C. Bland II HA! That is hilarious. John C. Bland II Wow! Dave Brandt TABLET web traffic, not web traffic. Still, the percentage of generic Android web traffic is tiny. Kindle is a different breed, as Amazon is trying to direct commerce to their store, instead of Google’s advertisers.