News Corp. kills The Daily

Peter Kafka for All Things D:

The Daily, News Corp.’s attempt to create a newspaper for the iPad era, is shutting down after less than two years.

The media giant, which also owns this Web site, said it will “cease standalone publication” of the app on Dec. 15.

The Daily launched amongst great fanfare in a New York City event at the Guggenheim Museum featuring News Corp. CEO Rupert Murdoch and Apple’s VP of interactive services Eddy Cue. The daily newspaper, delivered via iPad, was the first publication to feature Apple’s one-click subscription service.

While The Daily launched as an iPad exclusive, it later became available for Android tablets as well. Still, News Corp. couldn’t get the traction they needed to make the publication a success.

Murdoch says in a press release that The Daily couldn’t “find a large enough audience quickly enough to convince us the business model was sustainable in the long-term.”

Murdoch says that they’ve learned from the experience, though, and plan to use that knowledge in their other publications going forward.

  • Yuusharo

    Couldn’t have happened to a nicer mogul… then again, I do feel for the employees over there. They did their best with the resources they were given. Hopefully they’ll still have a job after this whole restructuring mess News Corp is undergoing.

  • I always enjoyed The Daily. A little disappointed that it didn’t catch on more.

  • Domicinator

    I had The Daily for about a year. While it was a REALLY well put together digital magazine (I personally think it rivaled Wired in the design dept), it could be very buggy, sometimes not wanting to give you that day’s issue at all. It also crashed a lot. But that wasn’t the real deal breaker.

    The real deal breaker was that even though News Corp. swore this was going to be a bipartisan publication, it definitely was not. Some days it was just as bad as watching Fox News (same company, for those of you who don’t know). I couldn’t take the tabloid type articles and Obama slamming anymore, so I eventually cancelled the subscription. Again, it COULD have been a very good publication. They had the design and functionality exactly right. It was the content itself that really started to suck.

  • ‘The Daily’ – the internet serves things up by the second, Murdoch, and at a less biased and lower price.

    • gjgustav

      Well, The Daily may have been biased, but if you think the up to the second tweets and other news is unbiased, accurate, or reported with even a hint of journalistic standards, you are kidding yourself.