Today’s the big day when Apple takes the wraps off…well, something. Apple is hosting a special event at 10:00 AM Pacific Time on Tuesday where it’s widely expected to introduce a smaller format iPad. Jim’s on the ground in San Jose to bring The Loop’s readers live coverage.
If you’re near a newer Apple TV, though, you may be able to watch the event yourself. Apple recently added a new “Apple Events” channel to the device, and that channel now lists “Apple Special Event – LIVE.” If you’re using a black Apple TV, make sure it’s running the latest software update to see the new channel and the content therein (software update 5.0.2 or later is needed).
What’s more, Apple has posted A web page for the event, so even if you’re not near an Apple TV, you can still watch the live event stream via your Mac or iOS 4.2 (or later)-equipped device.
It’s an interesting change of pace for Apple, which, with a few exceptions, has refrained from live-streaming media events for a number of years. Someone cue the New Media Douchebag chorus of, “This never would have happened under Steve Jobs’ watch.”
Despite the streaming coverage from Apple, we encourage you to keep a browser window open at The Loop as well, so we can bring you other details as they unfold.