∞ How Richard Branson started Virgin Atlantic

kottke.org:

In ’79, when Joan, my fiancee and I were on a holiday in the British Virgin Islands, we were trying to catch a flight to Puerto Rico; but the local Puerto Rican scheduled flight was cancelled. The airport terminal was full of stranded passengers. I made a few calls to charter companies and agreed to charter a plane for $2000 to Puerto Rico. Cheekily leaving out Joan’s and my name, I divided the price by the remaining number of passengers, borrowed a blackboard and wrote: VIRGIN AIRWAYS: $39 for a single flight to Puerto Rico.

Brilliant.



  • http://twitter.com/Moctavius Veni, vedi, inridui.

    Brilliant, yes, and also bat-shit crazy. A perfect combination!

    • http://www.loopinsight.com Jim Dalrymple

      Indeed

    • Frank

      Hence part of The Crazy Ones ad :)