∞ China a top priority for Apple

Written by

John Paczkowski:

Apple’s decision to make China top priority in its global expansion is proving increasingly prescient. The company’s four Chinese outlets are already among the most heavily trafficked Apple stores in the world. And they generate blockbuster sales and profits. For the first three quarters of fiscal 2011, Apple’s revenue in greater China topped out at $8.8 billion, a six-time multiple over a year earlier.


  • Thomas Ferraro

    Is there a link for the article?

    Thanks

    • http://mangochut.net/ mangochutney

      Check the headline.

  • Thomas Ferraro

    Thanks. What a dope I am, never saw that was a link…

    • http://mangochut.net/ mangochutney

      No problem, it’s not too obvious.

  • http://mangochut.net/ mangochutney

    While it doesn’t surprise me, it makes for an interesting problem, because while there is a substantial part of China’s population that can afford premium products, it pales compared to the part of the population who can’t even afford a pack of iPod Socks.

    Apple has a huge appeal in China — I’ve witnessed it first-hand — and it will take some time before the market is even close to saturated, but I think that the percentage share of people who are able and willing to buy Apple products is small, compared to north America and Europe.