∞ RIM responds to rumors it may stop PlayBook production

RIM has officially responded to news that it may stop production of its PlayBook tablet.

[ad#Google Adsense 300x250 in story]In a statement that RIM sent to The Loop the company denied it will stop making the tablet.

“Rumors suggesting that the WiFi version of the BlackBerry PlayBook is being discontinued are pure fiction,” the company said. “Over the past month, the PlayBook has launched in 16 additional markets around the world and further rollouts are planned for Southeast Asia, Western Europe and the Middle East in the coming weeks.”

Earlier today, RBC Capital Markets Managing Director Mike Abramsky said in a note to clients that “Research In Motion is possibly planning to stop production of the BlackBerry PlayBook’s Wi-Fi model.”



  • Anonymous

    Interesting response.  They are claiming that it is not being “discontinued” – they do not in any way indicate whether they are actually stopping production.  With a huge buildup in the channel, it is very conceivable that retailers carrying the Playbook have reached a satiation point.  If so, at the current consumer sales rate, retailers will likely have these models in stock for a long time (forever?), even if production ceased today.

    • Nehmeg

      This is a stupid reply…

      • Anonymous

        Mine or RIM’s?

      • Anonymous

        I think it’s a perfectly logical and reasonable reply. in fact, I agree with him.

  • http://mobilesyncbrowser.com VaughnSC

    RIMs “Global launches” = “PB inventory will be sold off wherever it is those ‘Miami Heat 2011 Champions’ shirts go to die.”

  • silencets

    Funny, but I don’t see any indication of unit sales within that statement.

    Or any sign that RIM has decided to actually LISTEN to critics yet.

    Wonder is Jim B./Mike L. still believes that Playbook is superior to the iPad…..

  • http://twitter.com/lemieuxd David Lemieux

    They have quarterlies coming real soon (usually just after Apple). We should see how well they can keep selling “millions” of Playbooks. If the number suddenly drops it is generally because the channel is saturated and they could only push as much as has sold. Anxious to see.

  • Anonymous

    I have a PlayBook. It’s AWESOME.

    • http://mangochut.net/ mangochutney

      As a tea tray? snerk

  • http://www.iDoiDevices.com Jason Yeaman

    It’s foolish to even think that RIMM would discontinue their tablet contribution.

    What would their user base spend their social security/retirement money on?

    They should invest some of their war chest into shoring up the lobby to make sure that social security gets paid…self preservation and what not.