∞ Apple up, Android flat in smartphone growth

A new study released by market research firm Nielsen on Thursday shows that more people are buying smartphones and Apple is seeing growth in the market.

[ad#Google Adsense 300x250 in story]According to Nielsen’s May survey, 38 percent of mobile consumers in the U.S. purchased a smartphone in the previous three months. That’s up from 34 percent one year ago.

In the smartphone market, Android leads with 38 percent share, Apple’s iOS has 27 percent share and RIM has 21 percent share.

“Android continues to be the most popular smartphone operating system, with 38 percent of smartphone consumers owning Android devices,” wrote Nielsen. “However, while Android also leads among those who recently purchased a new smartphone, it is the Apple iPhone that has shown the most growth in recent months.”

Of course, it is important to remember that comparing Android to iOS is comparing many devices to one device. Android has many manufacturers making hundreds of devices, while Apple has one device.



  • maineguy

    Now if Sprint would get the iPhone…

  • St. Pauli

    If/when Apple launch a pre-paid iPhone we’ll see a huge shift to iOS IMHO.

    • J. Williams

      Agreed.

      • Crow

        Been PAYG iPhones here in the UK (and most of Europe) since 2008, and we’ve seen no spike here. 

  • Earendil

    “Android has many manufacturers making hundreds of devices, while Apple has one device.”

    Correction, Apple has one iOS phone. They have 3 products running iOS, and all 3 are doing quite well. I do find it interesting that tech writers keep trying to compare a hardware device (iPhone) to a software platform (Android). Compare hardware stats, or compare OS stats.

  • Anonymous

    Dear professional blogger, how about posting a link to the Nielson report? You’ll get paid more thanks to your $0.75 per word salary.

  • Anonymous

    This follows my prediction from a year ago exactly. I predicted that all the marketing and flashy ads and BOGO promos and whatnot would give Android a big burst in popularity but that using Android day-to-day would turn many users off to it. I’ve seen it in many of my friends and family. They buy an Android-based phone, love it for a short time and then grow to hate it as the reality of battery life, performance, poor quality apps and frustratingly unintuitive UIs starts to set in. It’s interesting to me how many people in my life who own Android phones seem so curious about my iPhone. Apple is going to benefit big-time from all those cheap Android phones pissing their owners off.

  • http://imperialwicket.com imperialWicket

    “…the Apple iPhone that has shown the most growth in recent months.”

    Those would be the recent months of March-May which showed iPhone growth compared to the previous quarter.  So first-time smartphone buyers stopped purchasing the iPhone from AT&T around the time that a Verizon version of the device was officially announced (10% of first-time smartphone buyers picked up the AT&T iPhone 4).  After which (March-May), the Verizon device launches, and all the soon-to-be smartphone users who didn’t want to lock in a two year contract with the sub-par AT&T network, picked up the Verizon version. 

    Sure there was a spike, but it doesn’t have anything to do with Android vs. iPhone.  This spike indicates a distinct preference among the masses for Verizon over AT&T.

    • http://www.facebook.com/profile.php?id=743818678 Marvin Nakajima

      I agree. Much of the iPhone growth in the past quarter is more due to the subscribers waiting for the iPhone on their preferred carrier. In one sense if it holds true for future iPhone jumps in growth, they only really have one more chance in the U.S. with Sprint.. After that I would expect much smaller jumps in growth for the iPhone in the future unless they come out with something REALLY compelling like say external storage options (e.g. memory cards or similar) or better yet, a file system.  It really is annoying that the ebook reader Apps (let alone most other document using apps) in the iOS world cannot share files that exist in the same device.