I sat last night reading reviews of the RIM PlayBook and wondered what the hell the company was thinking releasing this product. I’d email the company, but they wouldn’t get it, since the PlayBook doesn’t have an email client.
[ad#Google Adsense 300×250 in story]Yes, you read that right. The mobile company that built its name on being the email company doesn’t have an email client on its tablet. That is one of the most asinine decisions I’ve seen of any tech company in a long time.
The only thing that could be worse is if they left their users with no way to do calendaring and contacts too. Yes, you guessed it — you can’t do calendaring and contacts either.
RIM is an enterprise company that has been trying to appeal to the consumer market. For a while, they did, but it seems they can’t compete with products like the iPhone.
Mike Lazaridis, President and Co-CEO at Research In Motion, said the “BlackBerry PlayBook is an amazing tablet. The power that we have embedded creates one of the most compelling app experiences available in a mobile computing device today.”
Keep in mind that there is no email, contacts or calendaring, so what about the other apps? Jonathan Geller at BGR.com said this:
“In daily use, RIM’s own apps like the browser and video apps have crashed on me multiple times. When I log into Facebook I’ve even gotten out of memory errors while only one or two other apps were running.”
Not so compelling.
I’ve said it before and people argued the point with me, but come one, it has to be clear now — RIM has no tablet strategy.
Jim Balsillie, RIM’s co-CEO, “vigorously rejected suggestions,” that RIM wasn’t prepared for the tablet to take over the market in a recent interview.
Unless RIM’s strategy was to provide users with a crashy, buggy pile of crap, even they should admit their failure now.