A new report suggests that Apple CEO Steve Jobs and media mogul Rupert Murdoch will launch the much-rumored iPad newspaper The Daily, next week.
[ad#Google Adsense 300×250 in story]According to Yahoo’s The Cutline, Jobs and Murdoch will appear on stage together at the San Francisco Museum of Modern Art. According to its sources “familiar with preparations for the event,” the launch date for The Daily is expected to be January 19.
The Daily is being sold as an iPad newspaper, which will obviously bypass the traditional print world and instead focus on more modern forms of media distribution.
And Newscorp’s new, innovative feature for The Daily? Unbiased, nonpartisan journalism.
In my dreams.
Since the two largest US papers–WSJ and USA Today–are about two million subs each and all others are well under a million, all Rupee has to do is price it right, and the market is his. Even 65 cents is too much for an issue. Make it $1.00 a week ($52 a year) and I’m on board. A million subs nets him $52 million a year, plus ad revenue. Two million subs = $104m; three million subs = $156m, etc. C’mon Murdoch, do the math.
All it will take is big homerun for the rest of the papers to cave in and offer the world the news they want.