Comments on: iMovie introduces iFrame video format support

By: Steve Hammond

Steve Hammond — Wed, 14 Oct 2009 15:41:14 +0000

The fact that it will fit well on HD screen, does not make it HD anymore

By: Gustav

Gustav — Wed, 14 Oct 2009 15:07:49 +0000

Note that 960×540 is exactly one quarter the size of full HD (half each dimension)

It ought to scale very well on a full HD screen.

By: Steve Hammond

Steve Hammond — Wed, 14 Oct 2009 00:27:50 +0000

Hi Peter. I agree. 720P is considered HD, but 720P is 1280 × 720 pixels. 960 x 540 pixels is “under” HD minimal specs. So why introduce a new format today that is not HD? OK, it is computer friendly, but why not make it HD first!

Also, the “those cameras are capable of full HD” things does not mention in which format it is. I suspect it is via AVCHD, since clearly iFrame is not capable of this format.

By: Peter Cohen

Peter Cohen — Tue, 13 Oct 2009 23:37:17 +0000

720p is considered HD. “Full” HD is 1080p. These cameras record 8MP digital still images, but also can record 1080p (1920 x 1080) “full” HD video.

Again, the advantage is that iFrame is instantly ingestible for editing via iMovie. Quicker gratification for the end-user.

By: Steve Hammond

Steve Hammond — Tue, 13 Oct 2009 22:37:49 +0000

But the iFrame format, as I see it, must not considered as an HD video format. Only the still pictures of those cameras are capable of the HD format size, right?