∞ Peter Cohen, Paul Zampitella, Ed Prasek's Spin Studio join The Loop

It’s a big day for The Loop. Three industry veterans, Peter Cohen, Paul Zampitella and Ed Prasek have joined the team in various positions. Former MacCentral and Macworld editor, Peter Cohen (pcohen [at] loopinsight.com), is taking the role of Executive Editor at The Loop. Besides being one of the most respected journalists in the industry, Peter is also one of my best friends. I’m really looking forward to Peter’s contributions to the site and his ongoing analysis on trends in the industry.

I’ve known Paul Zampitella (pzampitella [at] loopinsight.com) for a number of years while he was the Publisher of Macworld. Besides becoming great friends, Paul and I understand each other and the goals we have for the business. As Director of Advertising for The Loop, Zampitella will work closely with companies to ensure their advertising needs are met and exceeded.

Last, but certainly not least, is industry veteran, Ed Prasek (eprasek [at] loopinsight.com). After serving 10 years in Apple’s Worldwide Developer Relations, Prasek formed his own very successful marketing company, Spin Studio. The Loop has been working closely with Spin Studio from the beginning — today I’m pleased to announce that Spin Studio will be overseeing marketing and business operations for The Loop.

Like I said, it’s a big day for The Loop. I believe I have assembled some of the best talent in the industry to drive The Loop forward, continuing my goal of making it the best resource in the industry.

Jim