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Apple

James Cameron’s Avatar breaks Apple movie trailer record

By Jim DalrympleAugust 23, 2009, 8:29 pm PT

“Titanic” director, James Cameron, appears to have another smash hit on his hands.

James Cameron's AvatarIn addition to the tremendous buzz surrounding the movie, Cameron is even enjoying a record-breaking movie trailer. On Friday, 20th Century Fox said the trailer for Avatar became the most viewed trailer on Apple.com.

According to the movie studio, Avatar was viewed more than 4 million times. The previous record, the studio said, was 1.7 million. The name of the previous record holder was not mentioned.

Avatar pits humans against a planets indigenous population in a battle to save the population.



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Discussion 5 comments so far

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  1. Posted by Eric August 24, 2009, 7:28 am

    When I saw the image above I was hoping it was a movie based on Canadian author Peter Watt’s Rifter trilogy. Too bad it’s not.

    Hope it’s good in 2D as well. I won’t pay extra to see a 3D movie.

  2. Posted by JGowan August 24, 2009, 11:38 am

    Love the look of this. Cameron is going to make a LOT of money with this film.

    Agree about 3D (see above post)

    But for different reasons… they make my head hurt.

  3. Posted by Adobe to show 3D version of James Cameron’s Avatar at Adobe Max | The Loop September 22, 2009, 4:56 pm

    [...] is so popular even the trailer for the movie is breaking records on Apple’s movie trailer Web site. 20th Century Fox said the trailer was viewed more than 4 million times. The previous record, the [...]

  4. Posted by TP 10 November 25, 2009, 1:22 am

    America’s appetite for techno-wampum circle-jerk
    fantasy has no bottom —

    not unlike its appetite for junk-credit
    and mass-market wet dreams
    from the most awesomely genocidal regime
    in world history —across the Pacific.

    70,000,000 murdered —in ‘peacetime’
    FACT

    Of course you’ll never hear a peep about it
    from James -”I made my fortune -but still turn out
    shit for the sofa pigs” -Cameron —or the rest
    of Hollywood.

    NOW -enjoy the movie and try not to barf
    all over your PC…

    AMEN

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