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iPhone

Apple adds keywords to App Store

By Jim DalrympleJuly 29, 2009, 8:27 am PT

appstore2 220x120 Apple adds keywords to App StoreApple on Wednesday told developers to go into the App Store and update their apps with keywords, which should help people find apps easier.

Allowing developers to add and update keywords on their apps is certainly a good move by Apple, especially since the company has more than 65,000 apps in the store. With that many apps and so many categories to search through, users need help finding apps.

While the addition of keywords will help, it is not going to be the fix many people hope it is for the store. Developers continue to have problems getting recognition in the store, sometimes feeling that the Top 100 is the only way their apps will ever be found.

Of course, if the app is never found, it has little chance of making the Top 100 list.

This is most likely a small change on Apple’s part in preparation for bigger changes to come in the App Store. Certainly, a step forward.



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Discussion 4 comments so far

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  1. Posted by Gustav July 29, 2009, 12:02 pm

    I hope Apple monitors these keyword submissions. I’m tired of all of these bikini apps putting every keyword they can think of in their description. If I want a “hot girls” app, I’ll search for “hot girls”, not “to-do list.”

  2. Posted by Jim Dalrymple July 29, 2009, 12:42 pm

    That’s a good point, it needs to be monitored.

  3. Posted by Apple final gives iPhone devs estimated app approval time | The Loop August 1, 2009, 12:42 pm

    [...] developer note also gives them tips for submitting apps; tips on keyword search, implemented earlier this week; assigning a rating to an app; and editing the app name and changing the [...]

  4. Posted by Fletcher Sledge March 8, 2010, 1:05 am

    When producing lead generation web sites, you actually need to make the lead capture form as visible as possible. Make it stand out and make sure your web site visitants know to fill it out. Use call to action�s to get them to submit the form.

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